Fragrance

REVOLUCIÓN by Carner Barcelona: Worldwide Exclusivity to the Middle East

REVOLUCIÓN by Carner Barcelona: Worldwide Exclusivity to the Middle East

In March 2023, Luxuria Group launched REVOLUCIÓN by Carner Barcelona as a worldwide exclusive to the Middle East. This highly anticipated launch was celebrated with a GCC Tour, featuring Carner Barcelona brand co-founder Joaquim Carner, Chief Sales Officer Lina Moises, and the Luxuria team. The tour included various high-profile launch events, providing an exclusive opportunity for regional influencers and customers to experience the fragrance.

Key Events:

Launch Event and Influencers Meet & Greet at:

  • Printemps – Doha, Qatar
  • Pari Gallery – Doha, Qatar
  • Millennium Hotel – Kuwait
  • Westerly – Riyadh, Kingdom of Saudi Arabia
  • Atelier Perfumery – Dubai, UAE

Screens Animations & Visibility:

  • Printemps – Doha, Qatar
  • Secret Notes – Doha, Qatar
  • Harvey Nichols – Riyadh, Kingdom of Saudi Arabia

Podium Animation & Prime Visibility:

  • Printemps – Doha, Qatar
  • Westerly – Riyadh, Kingdom of Saudi Arabia
  • Laure Beauty – Riyadh, KSA

This comprehensive campaign, which included in-store activations, influencer engagements, and premium visibility across major retailers, created a significant buzz around the launch, ensuring REVOLUCIÓN’s successful introduction to the Middle East market.

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